Social media marketing is one of the most important aspects of any digital marketing strategy. With over 4.62 billion people using social media worldwide, businesses of all sizes can reach a large audience through these platforms.
If you’re looking to learn more about social media marketing, there are a number of great courses available online. In this blog post, we’ll take a look at 10 of the best social media marketing courses in 2023.
1. Introduction to Social Media Marketing by Meta
This free course from Meta (formerly Facebook) is a great place to start if you’re new to social media marketing. The course covers the basics of social media marketing, including how to create a social media strategy, how to use different social media platforms, and how to measure the results of your social media campaigns.
2. Social Media Marketing Certification by HubSpot
This course from HubSpot is a more in-depth look at social media marketing. It covers everything from content creation and social media analytics to social media advertising. The course also includes a number of hands-on exercises to help you put your learning into practice.
3. Social Marketing Training by Hootsuite
Hootsuite is a popular social media management platform, and their social marketing training course is a great way to learn how to use the platform to its full potential. The course covers topics such as scheduling posts, creating reports, and measuring the results of your social media campaigns.
4. Social Media Marketing MASTERY
This course from Udemy is taught by Mark Timberlake, a social media marketing expert with over 20 years of experience. The course covers a wide range of topics, including social media strategy, content creation, social media analytics, and social media advertising.
5. Social Media Marketing Masterclass
This course from Udemy is taught by Philomena Timberlake, a social media marketing expert with over 15 years of experience. The course covers a similar range of topics to the Social Media Marketing MASTERY course, but it focuses more on the practical aspects of social media marketing.
6. Social Media Marketing Foundations by Brian Honigman
This course from LinkedIn Learning is taught by Brian Honigman, a social media marketing expert and author of the book “Social Media Marketing: An Hour a Day.” The course covers the basics of social media marketing, including how to create a social media strategy, how to use different social media platforms, and how to measure the results of your social media campaigns.
7. Fundamentals of Digital Marketing by Google
This free course from Google covers the basics of digital marketing, including social media marketing. The course is designed for beginners, and it covers topics such as search engine optimization (SEO), pay-per-click (PPC) advertising, and email marketing.
8. PPC University by WordStream
This course from WordStream is a great resource for learning about pay-per-click (PPC) advertising. The course covers everything from setting up a PPC campaign to tracking the results of your campaigns.
9. Social Media Specialization by Northwestern University
This specialization from Northwestern University offers a comprehensive look at social media marketing. The specialization covers topics such as social media strategy, content creation, social media analytics, and social media advertising.
10. Online Advertising & Social Media by the University of Maryland
This course from the University of Maryland offers a hands-on look at online advertising and social media. The course covers topics such as creating effective online ads, using social media to promote your products or services, and measuring the results of your online marketing campaigns.
These are just a few of the many great social media marketing courses available online. With so many options to choose from, you’re sure to find a course that fits your needs and budget.
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