SEO SWOT analysis: How to Optimize Where It Counts?
A SWOT analysis is a strategic planning tool that helps you identify your strengths, weaknesses, opportunities, and threats. It can be used for any aspect of your business, including SEO.…
SMART Goals: How To Write Effective Goals With Examples
Setting goals is an important part of personal and professional development. But not all goals are created equal. If you want to increase your chances of success, you need to…
5 Powerful Ways Marketers Are Using AI To Boost SEO & Content Marketing
Artificial intelligence (AI) is rapidly transforming the world of marketing, and SEO and content marketing are no exception. AI-powered tools are now available to help marketers with everything from keyword…
10 Of The Best Social Media Marketing Courses in 2023
Social media marketing is one of the most important aspects of any digital marketing strategy. With over 4.62 billion people using social media worldwide, businesses of all sizes can reach…
Website Crawling: The What, Why & How To Optimize
What is website crawling? Website crawling is the process of automatically visiting and retrieving pages from a website. Crawler bots, also known as web crawlers, spiders, or webbots, are used…
Everything You Need to Know About the Enhanced Audience Builder in GA4
Google Analytics 4 (GA4) has a new audience builder that offers a number of enhancements over the previous version. These enhancements make it easier to create and manage audiences, and…
Google SGE now uses photos and reviews from Google Business Profile listings
Google’s new Search Generative Experience, which began rolling out a few weeks ago, now can use Google Business Profile data to help it create its AI-generated snapshot answer. SGE also uses data “from the…
Google Releases New Search Spam Report Form
Google has released a new form that users can use to report spam, paid links, malicious behavior, low quality, and other search quality issues. The new form is designed to…
Google Research: Is This Dataset Used For Google’s AI Search?
Google Research is constantly working on new ways to improve the search experience for users. One of the ways they do this is by using datasets, which are collections of…
Google Launches Perspectives Filter in Mobile Search Results
Google has announced the launch of a new feature called “Perspectives” that will allow users to see different perspectives on a topic when they search for it on mobile. The…